Read my thoughts on why PR should embrace flexible working in Influence, the weekly newsletter of the CIPR.
Time for PR to embrace flexible working? By Antonia Welch, Given PR is an innovative, progressive profession, it is somewhat surprising that more PR agencies don’t embrace flexible working. As a service industry this may be because there is an underlying sentiment that clients have a right to round-the-clock provision. There may also be an unfair assumption that flexible working is only for part timers, usually woman with childcare demands.